CAT | automotive internet marketing
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Automotive Digital Marketing Awareness Survey
0 Comments | Posted by in automotive internet marketing
The Pasch Consulting Group has created a 2010 Digital Marketing Survey targeted for employees, managers and owners of car dealerships. The 11 questions will only take a few minutes to complete and the results will be published on this blog. We are interested to see how marketing budgets will be changing in 2010 as well as the awareness of important marketing tools at the owner, manager and ISM level.
Make Your Voice Count - Click Here For Survey
The initial data has been flowing in and the initial results are jaw dropping. So, if you work at car dealership, we invite you to participate in the study.
With the 2010 NADA Convention less than 40 days away, the survey data will surely be a highlight of attendees and vendors when the data is published. The initial data suggests that there are many large opportunities in 2010 for car dealers and vendors supporting the industry.
The initial survey data also speaks to a growing digital divide in the current organizational structure of US car dealers. We are confident that the survey data will yield a number of follow-up surveys and discussions in the year ahead.
Click to participate today: Take 2010 Digital Marketing Survey
I invite automotive marketing professionals as well as dealer principals and general managers to come down to Orlando a day before NADA starts and join me at the Boot Camp.
The Automotive Marketing Boot Camp is designed for dealer staff that want hands-on training so that they can either implement marketing strategies themselves or to inspect the work of their vendors.
The Automotive Marketing Boot Camp is an intensive day of training which is bookmarked with two meals on Thursday Night and Saturday Morning.
Here is a peak at the schedule:
Thursday February 11, 2010
- 5:00 pm Boot Camp Registration
- 6:00 pm Cocktail Reception
- 7:00 pm Boot Camp Dinner
- Keynote Speaker: Jared Hamiltion from DrivingSales.com
- 9:00 Everyone is sent to their barracks
Friday February 12, 2010
- 7:00 am Boot Camp Breakfast
- 8:00 am – 12:30 Morning Sessions
- 12:30 pm – 2:00 pm Boot Camp Lunch
- 2:00 pm – 6:30 pm Afternoon Session
- 7:30 pm – Boot Camp Dinner
- Keynote Speaker
- 10:00 pm – Everyone is sent to their barracks
Saturday February 13, 2010
- 6:30 am Early Bird Final Courses
- 8:00 am Industry Breakfast & Graduation Ceremony
- Keynote Speaker – Brian Pasch, Pasch Consulting Group
- 10:00 am Q&A Opportunity
NADA Workshops start at 11:00 am on Saturday
Register Online
You can register online as well as check out the entire program by visiting: http://www.automotivemarketingbootcamp.com . I hope to see you there. People who register by December 5th will save $100.
